Why Does Bish’s RV have Outfitters instead of Salesmen?

Bish's RV Outfitters are meant to guide you to the rv that's right for you rather than push you into the wrong motorhome or trailer.

Let’s face it; we’ve all had that uncomfortable experience of dealing with pushy salespeople at some point in our lives. You walk into a store or dealership and sense the greasy salesperson sizing you up to figure out how to get you to buy the most expensive item. The conversation feels forced, and you may even feel pressured into making a decision you’re not fully comfortable with.

What’s your first reaction when you see a salesman like this?

But what if I told you there’s a different way of doing things? A way that prioritizes your needs, preferences, and unique lifestyle above everything else? Bish’s RV has done this by choosing to have RV outfitters instead of traditional salespeople.

Here I’ll explain why Bish’s has taken on the role of guide as opposed to salesperson and how it can help you buy your dream RV. 

What is an RV Outfitter?

Bish’s RV outfitters are trained professionals who specialize in understanding the ins and outs of RVs. Their job is to determine your unique needs and preferences so they can match you with your ideal RV.

According to Webster’s Dictionary, an outfitter is a: trained guide who equips others for outdoor adventures.

That’s what we do! Our outfitting process is meant to create the positive experience you deserve so you can boldly go camping with your family and friends in the RV that is hand-picked for your style of adventuring.

Our outfitters guide you through the RV buying experience rather than sell you into an overly expensive RV you don’t really want or need. They are committed to building a long-lasting relationship with you instead of pushing to close a sale that leads you to spend the most money possible. 

I know I’ve been influenced on social media to buy something – say a fancy spatula (I’m looking at you food bloggers!). Then, later, I look around and find there are 5 versions of that magical spatula that all cost a whole lot less. 

Yup. I was influenced to spend extra so the influencer could get a bigger kickback. But will I trust that influencer the next time? That’s a big, fat NO from me. 

Our outfitters know that a quick kickback isn’t the goal. They look out for your wants and needs, your wallet and, most importantly, your safety. This way we create the right kind of “kickback” – a long-term relationship!

How is an Outfitter Different Than a Salesperson?

When you work with an RV outfitter instead of a salesperson you can feel at ease knowing that you are being guided by a knowledgeable professional who genuinely has your best interests at heart.

Jake Bartunek, explains his role as an RV outfitter this way:

“I’m not here to sell you. My goal is to point you in the right direction to fulfill your wants and needs. I know if I don’t sell you an RV the next guy will, so I may as well give you the help you need whether or not you buy from us.”

Ultimately, when it comes to buying an RV, we want you to know that Bish’s RV has your back. This is also why we offer our Love Your RV 72 Hour Guarantee and Diamond Club Benefits.  

What the Outfitting Process is Like For You

We can say whatever we want about the difference of being outfitted instead of sold, but the RVers who’ve worked with Bish’s RV can say it even better!

Here are some of our Facebook and Google Reviews, so you can get an idea of what it’s like to buy – or decide not to buy – an RV with Bish’s. 

Bish’s RV in American Fork, Utah is also known as Stewart’s RV

Check out the reviews of a Bish’s near you for more testimonials!

The Goals of RV Outfitters

Bish’s RV has created a business model that prioritizes the needs of our customers by striving to meet 3 primary objectives. 

  1. Customer Satisfaction:

    Our RV outfitters take time to understand your needs and desires. Only then do they recommend the best RV for your specific lifestyle. This personalized approach is meant to ensure you leave Bish’s fully confident you’ve purchased the right RV.

  2. Trust and Credibility:

    We can only earn your respect and loyalty by providing honest recommendations and long-term support. Bish’s RV values transparency, so we work to be a credible, honest source for all things related to RVs – even if it doesn’t benefit our bottom line 100% of the time.

    We’re in this for the long haul, not just to make a quick dollar.

  3. Building Relationships:

    Our outfitters build strong relationships to ensure that you will continue to return to Bish’s RV for your future RVs.

    We also know that satisfied customers are more likely to refer friends and family members, leading to a positive word-of-mouth marketing effect.

Ask Bish’s RV Outfitters Your RV Questions

Our goal is to guide you to the perfect RV for your adventures – even if it turns out your perfect RV is not one we sell at Bish’s.

After all, the journey is just as important as the destination, and at Bish’s RV, our outfitters understand the journeys you will take are like no others.

If you’re ready to embark on exciting new excursions and need to be outfitted for the adventures ahead, our RV Outfitters are always ready to help guide you to the perfect camper to start making memories.

Want to look around before you meet with an outfitter? Check out our RVs for sale now or see RV walkthroughs from Josh the RV Nerd.


becki johnson at bish's rv

Becki Johnson

Bish’s RV Content Editor & Writer


20 years in the RV industry and a lifetime around RVs have convinced me that nature is a lot better with a comfortable bed and working bathroom.

I love to use what I’ve learned to help RVers find the best RV for the best possible price.